Ways to Find a Good Copywriter

By Garry Sterling

If you're interested to earn money online, you're going to have to have a web site. If you want that website to help you bring in money, it should be very well written. Unless you are already a copywriter yourself, it's in your best interest to engage the services of someone who is qualified to create the text for your website. A good copywriter can help you generate far more money than you could ever hope to see if you attempted to do the writing by yourself. Apparently, though, not every copywriter is the same as the next copywriter. Some have lots of talent. Some just wish they had talent and are trying to make a bit of money because someone told them writing online would be a breeze. Here is how you can know the difference.

Does the copywriter have a web site of his or her own? Any copywriter that wants to write web copy needs to have a web site that houses their bio, their resume, several samples and whatever else they feel the need to share. If the writer doesn't have a web site, how can they tell you that they'll be able to help you with the one you are putting up? Look closely at the copy used on this website also. If there are several grammar errors and typos, this is not a good sign.

Do you react favorably as you are reading the web copy on the writer's site? This goes beyond the simple discovering of grammar errors. Do you have any kind of emotional response to the words on the web site? Does it cause you to like the copywriter? Does it make you feel like you want to find out more about the writer and keep reading? Does the website copy make you want to jump to hire them immediately? Does website copy make you want to run away? Does the website copy make you mad? All of these are vital reactions and you should heed them.

Carry out a bit more research on the writer. Search for reviews on third-party websites and forums. It's extremely likely that the only reviews you will discover on the writer's website are going to be good. Do a search online for the copywriter's name to discover if there are any reviews or personal testimonials that are not run and can't be controlled by the writer you are checking up on. Look closely at these testimonials. You should also ask the copywriter to provide you one or two references. See to it that you follow up and really get in contact with those references and get an honest opinion from them.

It is vital to actually read any samples given to you by the writer. It is a good idea to request samples beyond the ones that are available on the website. This is especially crucial if the copywriter says he or she is an expert in a certain field. If the writing sounds like a regurgitated Wikipedia article, you need to find another copywriter.

There area number of ways to find out whether or not a copywriter is worth hiring. It is crucial to do your homework and look beyond the person for information regarding his/her reputation and character.

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